As US consumers report more conservative gifting plans due to money worries, alternatives such as Freitag’s S.W.A.P. events and Poshmark’s Secondhand Sunday meet the downshift in enthusiasm for the Black Friday shopping frenzy. ... View More
Consumers are more and more inclined to buy from brands that align with their beliefs and values; and anti-Black Friday is an important indicator of the growing chasm between purpose-driven brands and those still banking on business-as-usual approach... View More
From startup designers to major retailers, the fashion world continues to battle our culture of fast fashion and wasteful wardrobes with innovative designs and recycling efforts. ... View More
A recent study by brand comparison website Rank a Brand shows discrepancies in sustainability talk and action in the fashion industry. The report finds that while fashion brands are tackling sustainability challenges through communication (63 percent... View More