At P&G, sustainability means making every day better for people and the planet through how we innovate and how we act.
Living more sustainably is an aspiration for almost everyone – study after study tells us consumers want to make choices that are better for people and planet. But there is a big gap between intention and action. In this session, Porter Novelli wil... View More
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This week at SB’22 San Diego, over 1K sustainability practitioners have converged to share insights, tools, inspiration and opportunities for collaboration with the goal of building a regenerative future for all. On opening night, luminaries from a... View More
Join The Recycling Partnership, Proctor & Gamble, and Eastman as they discuss the opportunities and challenges of improving today’s recycling system and how molecular recycling is helping brands meet circular plastic goals.... View More
Join this masterclass facilitated by Procter & Gamble’s Chief Sustainability Officer Virginie Helias for Sustainability Leaders at various stages within their organization’s sustainability journey. In an ever-evolving global climate, today’s... View More
Join a discussion with sustainability leaders about the ways companies are working to address Scope 3 emissions and bring consumers into their sustainability journeys to reach their goals and make impact at-scale. The conversation will provide insigh... View More
A key component of Procter & Gamble’s Climate Transition Action Plan is reducing the amount of virgin fossil-based plastic in packaging by 50% by 2030. How can P&G brands do their part, without compromising on the unique beauty, branding an... View More
Setbacks such as the overturning of Roe v. Wade offer brands the opportunity to demonstrate their true commitment to supporting a healthy, equitable future for all. ... View More
Lowering the washing temperature of a laundry load or dish cycle can greatly reduce carbon emissions. But for people to turn down the temperature or select eco-cycles, they must trust that products will still clean with brilliant results — this is ... View More
The heat is on — from Greenpeace protesting Cannes to concerned citizens and legislative pressure — for advertisers to make their work count for more than selling more products to the Western world. Here are six key takeaways from this year’s C... View More
To kick off the final day of Brand-Led Culture Change, attendees were treated to a broad series of examples, from a wide swath of experts, of clever strategies that lead to behavior change. ... View More
With responsible forestry, natural climate solutions, regenerative building practices and consumer demand for environmentally responsible products at the forefront, FSC is inviting companies to showcase their leadership and inspire others to raise th... View More
The company’s expanded commitment includes a first-of-its-kind goal to restore more water than is consumed during use of P&G products in two high-water-stressed metropolitan areas. ... View More
In a recent webinar, FSC, Procter & Gamble and Stok discussed how companies can fulfill their role in the responsible sourcing and manufacturing of products derived from forests. ... View More
Marketers are the co-creators of our societal narrative, and a brand’s messaging has the ability to drive culture change. Never before has the power of the stories we tell held such importance or latent opportunity. ... View More
SB amplifies the actions of its global community and governments in support of Ukraine and reflects on the conflict’s potential impacts on long-term sustainability efforts. ... View More
Why are so few brands and retailers partnering to communicate their sustainability attributes at the moment of truth — when shoppers are in the right mindset to buy? A new guidebook offers 10 guiding principles and many inspirational examples to he... View More