This is the SB.com 2.11.1 staging [] environment.
For our public web site, please visit SustainableBrands.com
SB'24 is happening this week! Can’t join the full event? — grab a One-Day or Activation Hub Pass!

The Clorox Company

The Clorox Company

The Clorox Company is a leading multinational manufacturer and marketer of consumer and professional products with about 8,800 employees worldwide and fiscal year 2020 sales of $6.7 billion.

The Clorox Company is tagged in 50 assets. Page 3 of 3.
Article
Clorox Increasing Product Transparency with Mobile App, Ingredient Calculator

The Clorox Company — a multinational leading manufacturer of top-selling cleaning and personal care products — has announced the launch of its Clorox Preferred Ingredient Calculator. The company has also expanded its Ingredients Inside program �... View More

Article
Forget Innovation — Responsible Products Drive 70% of New Product Growth

A recent Boston Consulting Group (BCG) research report showed responsible products accounted for two-thirds of grocery product growth in 2013. That’s a pretty incredible number considering how grocery brands have been struggling. ... View More

Article
New Scorecard Grades 30 US Companies' Palm Oil Sourcing Commitments — and More Than Half Fail

Palm oil certainly is a hot topic right now: NGOs including Greenpeace and WWF have continued to raise awareness of the destructive nature of the palm oil industry and the devastating effects it has had on wildlife and their rainforest habitats, most... View More

Article
American Cleaning Institute Rolls Out Sustainable Products Initiative

The American Cleaning Institute (ACI), the nonprofit trade association representing over 120 companies in the US cleaning products industry — including BASF, Clorox, Dow, Novozymes, Method, Seventh Generation, Colgate-Palmolive and Unilever, to nam... View More

Article
Why Green Product Brands Fail

The Guardian recently published an excellent article on "Why Green Brands Are Failing to Capture Public Attention:"The answer is that environmental/social consciousness is only one part of what are much broader and more complex cultural shi... View More

Article
Obsession Over 'Natural' Aside, Burt's Bees a Rightful Leader in the Personal Care Industry

Burt’s Bees is an incredible American success story. Roxanne Quimby’s venture into beeswax candles took her from New England craft fairs to lip balm and personal care products sold in thousands of drugstores across the United States, before she e... View More

Article
Report Highlights Cleaning Industry’s Progress in Curbing Energy, Emissions, Water and Waste

The American Cleaning Institute’s (ACI) just-released 2013 Sustainability Report shows overall decreases by member companies in four environmental data categories: energy use, greenhouse gas (GHG) emissions, water use and solid waste generation. ... View More

Article
Top 20 Videos Shown on the Main Stage at SB'13

Since the end of our SB'13 conference last month, we have received many requests from our community, asking for links to the videos we showed on the main stage. So here are, by popular demand, the 20 most buzzed-about videos aired during the plenary ... View More

Article
Clorox App Gives Consumers Mobile Access to Product Ingredients

The Clorox Company last week launched the first smartphone application and mobile website giving consumers easy access to information about product ingredients. ... View More

Article
Book Review - Greener Products: The Making and Marketing of Sustainable Brands

Creating a sustainable society will depend in large part on reducing the environmental impacts of making, distributing and using products and of disposing of them at the end of their useful life. Every product company that hopes to have a role in ou... View More

Upcoming Events

Wednesday, April 30, 2025
External Test 2
External Event
More Information

Wednesday, April 30, 2025
test Nova Webinar
Webinar
More Information

Thursday, May 22, 2025
Test Member Discussion Grtoup
Member Event