This is the SB.com 2.11.1 staging [] environment.
For our public web site, please visit SustainableBrands.com
SB'24 is happening this week! Can’t join the full event? — grab a One-Day or Activation Hub Pass!

Assets About Consumer Insights

Found 853 assets. Page 2 of 43.

Article
Latest Ban on ‘High-Carbon’ Ads Shows Appetite for Clean-Energy Transition

Edinburgh’s recent ban on ads for fossil fuels and other high-carbon products exemplifies a desire to shift those ad spaces toward cleaner, more viable alternatives and ads that promote low-carbon behaviors. ... View More

Slides
SB Socio-Cultural Trends Research Spring 2024 Full Report

SB Consumer Research: Analysis & Insights on Consumer Sustainability Intentions & Actions - Full Report... View More

Article
Consumers, Brewers Taking a Closer Look at Beer’s Environmental Impact

As Deschutes and Patagonia Provisions partner on beers made from regenerative grain, nearly 50% of beer lovers around the world say they will pay more for a sustainable brew. ... View More

Article
Engaging with LGBTQ+ Consumers Offers Brands Both Risk and Reward

As brands grapple with their position on LGBTQIA+ issues and building inclusivity and diversity across their businesses, the latest Outvertising Consumer Report offers plenty of advice for being more effective. ... View More

Article
Report: Food & Beverage Sustainability Plans Missing Critical Levers

A new Quantis report has identified several common gaps in company strategies that will keep businesses sustainability targets out of reach and five key priorities for companies to adopt. ... View More

Article
Cross-Industry Collaborations Turning the Tide on Cold-Water Washing

Tide partnerships with everyone from appliance manufacturers and retailers to NASA and the International Space Station are helping us reduce the impact of cleaning our clothes. ... View More

Article
Gen Z Becoming More Skeptical of Influencers, Sustainability Messaging

New survey of Gen Zs in the US and Canada suggest a growing distrust of influencers; and while sustainability is still a consideration when purchasing, budget, price and brand authenticity are paramount. ... View More

Article
Abillion: Fueling the Plant-Based Revolution from Platform to Plate

Abillion founder & CEO Vikas Garg shares insights and impacts from the app — which has become the world’s largest consumer-review platform for vegan foods and products. ... View More

Article
New Collaborations Lay Further Groundwork for Circular Fashion Economy

A new report from Fashion for Good’s Sorting for Circularity maps pathway to scaling fiber-to-fiber recycling within the US, while brands joining the Ellen MacArthur Foundation’s Fashion Remodel initiative explore ways to make money without mak... View More

Article
Communicating Sustainability: Supplier-Brand Partnerships Can Make All the Difference

The “right” messaging will always involve being clear, specific and transparent — but learning which words and claims will meet consumers’ expectations, build their trust and inspire their purchases will require research best done through col... View More

Article
Regenerative Ag Practitioners Gather to Share Notes from the Field

Thursday at SB Brand-Led Culture Change, a variety of stakeholders driving regenerative agriculture shared insights on demystifying regenerative ag for consumers, quantifying regenerative sourcing and creating resilience in cotton production. ... View More

Article
Brands, Listen Up: Consumers, Regulators Cracking Down on Greenwashing

The most recent spate of controversies over misleading brand sustainability claims raises pertinent questions for marketers everywhere. ... View More

Article
Alternative Packaging Alliance Out to Reshape the Conversation Around Boxed Wine

The group — comprised of seven higher-end wine producers — is bringing a decidedly hip, modern update to a segment with a big perception issue. ... View More

Article
Is Bipartisan Climate Policy Possible in the US?

The reality of climate change’s existence is not the debate that voters are interested in anymore: They have experienced it firsthand and care about solutions. ... View More

Article
Hellmann’s Working to Save Mayo (and Sandwiches) from Extinction

The brand invites fans to ‘adopt’ one of four classic, mayo-centric sandwiches at risk of extinction to increase awareness of the importance of regenerative farming practices. ... View More

Article
Events Are Driving Transparency, Awareness with Climate-Labeled Food Menus

Using climate-impact labels is one way events can persuade attendees to choose more sustainable menu options. ... View More

Article
Is It Time for Old Solutions to New Problems?

It’s clear we need a fundamental shift in how we perceive and manage our finite resources. But as more and more businesses shift away from profit at all costs to profit with purpose, hopefully we will all soon 'share more, waste less.' ... View More

Article
5 Retail Giants Partner on VC to Scale Sustainable Innovation

W23 Global is the first retailer-led venture fund to seek entrepreneurs and early-stage ventures offering solutions to a range of common sustainability challenges. ... View More

Article
More Beauty Retailers Embracing a Circular Economy for Packaging

New initiatives from Kiehl’s, Sephora, Shoppers Drug Mart and Ulta lay further groundwork for reducing the beauty industry’s massive plastic footprint. ... View More

Article
Is Misinformation Derailing Climate Action in Agriculture?

In this, the biggest election year in history, Changing Markets Foundation investigates the damaging spread of misinformation online concerning the meat and dairy industry and how it is influencing both policy and public opinion. ... View More

Upcoming Events

Wednesday, April 30, 2025
External Test 2
External Event
More Information

Wednesday, April 30, 2025
test Nova Webinar
Webinar
More Information

Thursday, May 22, 2025
Test Member Discussion Grtoup
Member Event