This is the SB.com 2.11.1 staging [] environment.
For our public web site, please visit SustainableBrands.com
SB'24 is happening this week! Can’t join the full event? — grab a One-Day or Activation Hub Pass!

New Metrics

The new and evolving metrics that are helping expand the way businesses create, quantify, manage and report their impacts – and the value they deliver

Article
Ford Cuts Water Use 30% Two Years Ahead of Schedule

Ford has reached its goal to cut the amount of water used to make each vehicle by 30 percent worldwide two years ahead of schedule, according to the company’s 2013-2014 Sustainability Report.Ford says it is furthering its commitment to aggressively... View More

Article
MillerCoors Reduces Water Usage by 9.1%, Energy Usage 15.6%

MillerCoors now uses an average of 3.48 barrels of water to brew one barrel of beer, a 9.1 percent decrease from 2012, according to the brewer’s latest sustainability report. For comparison, some U.S. breweries use more than 6 barrels of water to p... View More

Article
#SB14sd: Can Social Impact Help You Grow Your Brand? Use the Social Value Index™ to Know Before You Invest.

It’s the same old story: Consumers say they care about social impact but their behavior just doesn’t match their statements. So marketers and brand managers have rightfully begun to doubt this claim. Why does this happen? Because the traditional... View More

Article
#SB14sd: PRé Offering Free Sustainability Metrics Assessments for Innovative, Sustainable Startups

PRé has long been the metrics solutions partner for first-movers in a variety of industries aiming to create business value from sustainable products. Perhaps best known for its industry-standard SimaPro LCA software, PRé profoundly believes in the... View More

Article
How Postmodernism Can Help Your Company’s Sustainability Metrics. Really.

Resources for grappling when “all perspectives seem true,” and long-established categories are crumblingIn 10 earlier parts of this series, we discussed 20 pitfalls in the sustainable business metrics field. (Find the first 7 articles here and th... View More

Article
Materiality and Integrated Reporting: A Context-Based Perspective (Part 2 of 2)

In part 1, the Center for Sustainable Organizations’ Mark McElroy provided a refresher on the thinking behind context-based sustainability (CBS) and materiality. Here, he elaborates on ways companies can define and use materiality for themselves.Th... View More

Article
Materiality and Integrated Reporting: A Context-Based Perspective (Part 1)

With all of the airtime being given to materiality and integrated reporting these days, I am increasingly asked to explain what the context-based sustainability (CBS) perspective might be for each. Indeed, the implications of CBS are quite profound o... View More

Article
EPA Power Plant Carbon Rules Could Drastically Reduce Harmful Air Pollution

Setting strong standards for climate-changing carbon emissions from power plants would also result in reductions in more than 750,000 tons of other air pollutants that can make people sick; damage forests, crops, and lakes; and harm fish and wildlife... View More

Article
Urban Emissions: Autodesk's Emma Stewart on Science-Based GHG Goals for Cities (#SustyGoals 10)

Autodesk helped pioneer the corporate practice of setting science-based greenhouse gas (GHG) emissions reduction goals with its open-source methodology, C-FACT, or Corporate Finance Approach to Climate-Stabilizing Targets. The effectiveness of this a... View More

Article
Big, Science-Based PivotGoals: A Dialogue with Jeff Gowdy (#SustyGoals 9)

In conjunction with the publication of his new book, The Big Pivot, Andrew Winston partnered with sustainability consultant and Vanderbilt University business professor Jeff Gowdy to create the PivotGoals website, a database tracking thousands of cor... View More

Article
Footprints and Handprints: Harper on Intel's New Science-Based Climate Policy (Part 2)

In this latest installment of the #SustyGoals series, Bill Baue speaks with Stephen Harper, Global Director of Environment and Energy Policy at Intel, about the tech giant’s new science-based climate policy, released last month. In part one of this... View More

Article
Footprints and Handprints: Stephen Harper on Intel's New Science-Based Climate Policy (Part 1)

At SB's third annual #NewMetrics Conference last September, the need for next-generation sustainability goals — which measure progress toward real-world goal-lines such as carbon budgets, water tables, and living wages — emerged as a key theme. ... View More

Article
Integration Is Key – SAP’s Thomas Odenwald on Natural Capital Accounting (Part Two)

The prospects of Natural Capital Accounting (NCA) are capturing the attention of the sustainability community at large, and with good reason. In part one of our two-part interview with Thomas Odenwald, SAP's Senior Vice President of Sustainability, h... View More

Article
Let’s Make It More Relevant and Systemic: SAP’s Thomas Odenwald on Natural Capital Accounting (Part One)

The prospects of Natural Capital Accounting are capturing the attention of the sustainability community at large, and with good reason. Keen to drill down into the topic with key players in the SB community, we sat down with Thomas Odenwald, SAP's Se... View More

Article
Measuring the Social Footprint of Products — Why Bother?

For over 20 years, PRé has been the metrics solutions partner for first-movers in a variety of industries aiming to create business value from sustainable products. Perhaps best known for their pioneering SimaPRO LCA software, PRé has recently shif... View More

Article
Ceres Conference and Report Ask: Is Corporate Sustainability Gaining Ground or Losing Pace?

“We're screwed,” agreed authors Andrew Winston and Paul Gilding in the opening plenary of last week's Ceres Conference.“But we've got huge opportunities to solve mega-challenges profitably,” Winston added. ... View More

Article
PRé and SupplyShift Join Forces to Tackle Challenges of LCA, Supply Chain Sustainability

Sustainability software and consulting firm PRé has announced a partnership with supply chain software company SupplyShift to tackle the challenges inherent in the twin fields of life cycle assessment (LCA) and supply chain sustainability, and to us... View More

Article
Social Impact Measurement: A Key Business Management Tool

As companies obtain greater understanding of the social and environmental implications of their operations and products, the need to implement measurement methodologies to understand the impact of these business activities becomes more evident. Socia... View More

Article
RILA Seeking Industry Input on New Retail Energy Management Maturity Matrix

Last week, the Retail Industry Leaders Association (RILA) officially launched its Retail Energy Management Program by releasing the Retail Energy Management Maturity Matrix (REMMM), a new tool designed to help retailers optimize their energy manageme... View More

Article
Environmental Profit & Loss Accounting: Can We Make It Work?

In November 2013 the first World Forum on Natural Capital took place in Scotland, signaling that the concept of natural capital accounting (NCA) as pioneered through emerging tools such as the Environmental Profit & Loss (EP&L) account is sta... View More

Upcoming Events

Wednesday, April 30, 2025
External Test 2
External Event
More Information

Wednesday, April 30, 2025
test Nova Webinar
Webinar
More Information

Thursday, May 22, 2025
Test Member Discussion Grtoup
Member Event