This is the SB.com 2.11.1 staging [] environment.
For our public web site, please visit SustainableBrands.com
SB'24 is happening this week! Can’t join the full event? — grab a One-Day or Activation Hub Pass!

Latest News

Brazilian Telenovela Brings Plight of the Amazon to Global Audiences

Aruanas (“Sentinels of Nature”) aims to raise awareness of the threats to the rainforest, indigenous communities and society at large, by bringing these threats closer to home. Read More...

Here’s How Target + EcoSet Turned 10 Years’ Worth of Potential Trash Into Treasure

Target’s famous for some pretty epic marketing (we’re loving the latest back-to-school gem). But behind the scenes of our iconic campaign shoots, there’s more magic unfolding… Read More...

Q&A: How Akamai, VPPAs Are Paving the Way for a Corporate Clean Energy Future

Akamai, which has committed to power the internet more sustainably, took part in the US’ first corporate aggregated VPPA — a game-changing approach for smaller renewable energy buyers. Read More...

The 3-Part Formula for Effective ESG Communication

Environmental, Social, and Governance issues continue to gain traction and capture investor attention in the corporate world. Yet, sustainability professionals aren’t fully utilizing the power of narrative to engage. Read More...

Can a Mobile App Help Barry Callebaut Eradicate Poverty in the Cocoa Supply Chain?

Big data is now helping Barry Callebaut improve its farmer support programs in typically low-tech environments such as cocoa farms. Read More...

Latest C2C Certified Product Standard Open for Public Comment

Recognized as the world’s leading science-based standard for responsible production and consumption, the Standard encourages innovation to maximize the positive impacts of products and materials. Read More...

Gaia Herbs: Bringing Accountability, Sustainability to the Herbal Industry

Long recognized for its publicly transparent and ethical growing and sourcing practices, Gaia Herbs demonstrates a commitment throughout its entire supply chain to the health of people and planet. Read More...

The Challenge to Fly Sustainably

A broad set of stakeholders is focusing attention on the climate change impact of air travel. In the face of regulatory uncertainty, businesses will benefit from modifying their behaviors and leading the way. Read More...

Fighting Fire with Fire: Zippo Pledges to Help Fight Effects of Global Deforestation

Zippo will plant a tree with every lighter sold in partnership with Woodchuck USA’s Buy One. Plant One.® program; and has documented its first step in Madagascar, with National Geographic. Read More...

THESIS: TSC’s Newest Way to Track Retail Suppliers' Sustainability Performance

Heads up to retailers and suppliers: The Sustainability Consortium has moved its measurement and reporting system over to a new platform. What does this mean for retailers, and their suppliers? And will it offer more assurance to consumers? Read More...

Ekoa: The Wonder Material That Could Help Save the Rainforests

Merely slowing our rate of deforestation won't cut it if humanity is going to make a dent in climate change — major disruptions are needed. That's where Ekoa comes in. Read More...

New Book Shows How, 10 Years In, Sharing Economy Is Improving Millions of Lives

Published to commemorate the 10th anniversary of the sharing economy, Generation Share captures 200 untold stories of how sharing models are saving and transforming the lives of millions across the world. Read More...

Unilever: We’re Innovating for a Reuse-refill Revolution

As part of our efforts to make all our plastic packaging reusable, recyclable or compostable by 2025, we’re working on ways that shoppers can buy one container and refill it over and over again. Read More...

The Most Critical Sustainability Metric of the Year, and the Decade

I hope that by now we are more than clear on what we can and need to do about our dwindling carbon budget. If you are not thinking ‘science-based targets’, you really need to catch up — keep reading. Read More...

Partnerships, Education Helping Braskem Pave Way Toward a Circular Future

With dedication to research, investment in technology and partnerships, Braskem has been transforming the plastics value chain. Read More...

Cisco: Going Green Can be Gold

See how Cisco is supporting renewable energy in areas like data Read More...

Morgan Stanley Impact Quotient™ Offers Sustainable Investing Analytics, Reporting

The Morgan Stanley IQ application gives wealth management clients new customizable insights into the social and environmental impact of their investment portfolios. Read More...

Trending: Fashion Edges Ever Closer to Circularity

Prada's new Nat Geo series highlights its Re-Nylon line; while the Ellen MacArthur Foundation’s Jeans Redesign Guidelines aim to ensure jeans are made better for the environment and the health of garment workers. Read More...

Coca-Cola, PepsiCo Leave Pro-Plastics Lobbying Association

As more and more companies are transitioning away from single-use plastics and actively seeking more sustainable alternatives, The Coca-Cola Company and PepsiCo have announced their exit from the Plastics Industry Association. Read More...

Automakers, California Reach Landmark Agreement on Clean Emission Standards

Ford, VW, Honda and BMW — which together represent about a third of the US market — are using their collective heft to fight for cleaner air in the US. 12 other US states and Canada have adopted California’s rules. Read More...

Upcoming Events

Wednesday, April 30, 2025
External Test 2
External Event
More Information

Wednesday, April 30, 2025
test Nova Webinar
Webinar
More Information

Thursday, May 22, 2025
Test Member Discussion Grtoup
Member Event