This is the SB.com 2.16.16 staging [] environment.
For our public web site, please visit SustainableBrands.com
Lowest registration rate for SB'26 ends January 5

Latest News

Impact Investing Grows, But There’s Still a Long Road to Financial Inclusion

More funds and firms are targeting financially underserved communities, but the impact investing movement and government funding need to be more accessible and intentional to address systemic inequalities and racial disparities in investing. Read More...

UNESCO Spotlights What Our ‘Next Normal’ Should Look Like

UNESCO’s new campaign asks us to question our ideas about what is normal, suggesting that we have accepted the unacceptable when it comes to our environment, economies, public health and societies for far too long. Read More...

Caremongering: The Future of Sustainable Enterprise

COVID-19 accelerated a shift from “me” to “we”; and a new trend called "caremongering" not only characterizes people's behavior towards each other, but what they look for in the companies they support. At Fjord, we believe those companies designing with the benefit of all life in mind will thrive now and in the decade ahead. Read More...

HP Sets Ambitious Plastic Goals, Doubles Down on Diversity Commitments

Along with the release of its 2019 Sustainable Impact Report, the tech giant has set bold goals around reduction of single-use plastics and increasing recycled materials; and committed to doubling its number of Black executives by 2025. Read More...

A Brief History of Food Declarations; and the Path to Better Ones

Food is not about boxed brands on a shelf, but about people and the environment — hence, our need for food declarations. We’re working on one that not only certifies the ingredients, but shows consumers the impact they make with the purchase of each product. Read More...

Research Shows Business Imperative for Authentic Action to Address Social Injustices

The latest Porter Novelli Purpose Tracker reveals a new mandate for US companies to authentically and substantively address racial inequality and myriad social justice issues. Read More...

Meet the Food-Delivery Service That’s Actually Helping Restaurants ‘Fare’ During the Pandemic

Fare, a new food-delivery app, is building a more equitable model — one that fosters enhanced community cohesion and shared benefits, and doesn’t include restaurant-crippling fees. Read More...

Visa to Digitally Enable 50M Small Businesses, to Power Equitable Global Recovery

A new range of initiatives from Visa aims to further support small business recovery from COVID, and equip them to keep up with increasing demand for e-commerce and digital payments; with $100k in grants earmarked for US-based, Black women-owned small businesses. Read More...

How to Redesign Our Food System for Resilience

At the Ellen MacArthur Foundation’s recent Big Food Workshop, a variety of experts from throughout the food space spoke on the need to radically redesign for circularity and regionalism, to help us heal our broken global food system. Read More...

Kolster to Brands: Avoid the ’Hero Trap’ and Close the Intention-Action Gap

Internationally recognised speaker and author Thomas Kolster, also known as Mr. Goodvertising, takes a hatchet to his earlier beliefs around purpose-driven brands in a new book, The Hero Trap. He says the one question brands need to be asking and acting on to change behaviors at scale and unlock sustainable growth that benefits all is ‘Who can you help people become?’ Read More...

Trending: Heritage Brands Rush to Distance Themselves from Racially Stereotyped Images

Amidst the social unrest that has flooded the US since the murder of George Floyd, four household-name food brands, whose brand identities have long centered around racial stereotypes, are updating their images and logos to reflect the changing societal consciousness. Read More...

How to Communicate with Purpose During a Pandemic

As impact communicators and advisors, it’s our responsibility to remind those we work with and those we meet along the way that businesses that lead with purpose and credible, authentic values are those that will stand the test of time. Read More...

Small Fashion Brands Throw Collective Weight Behind Circular Fashion Pledge

Over 110 small and medium-sized apparel brands from around the world have signed on to the 2020 Circular Fashion Pledge, with actionable steps to make circular fashion an industry-wide reality. Read More...

Trending: Reports Examine Corporate Progress on Tackling Plastic Pollution

New reports from As You Sow and WWF dig into action taking place around corporate commitments to eliminate plastic waste in their operations and environment — along with ways to effectively trudge forward. Read More...

Trending: Reports Examine Corporate Progress on Tackling Plastic Pollution

New reports from As You Sow and WWF dig into action taking place around corporate commitments to eliminate plastic waste in their operations and environment — along with ways to effectively trudge forward. Read More...

Ambitious Vision for Manmade Cellulosic Fibers Promises Greater Resilience for Textile Industry

New report highlights the huge potential of manmade fibers such as viscose, modal and lyocell to create a more sustainable future, and outlines a sector-wide vision that could revolutionize multiple industries. Read More...

Circularity, Human Rights, Regeneration Pillars of Natura &Co’s 2030 ‘Commitment to Life’ Strategy

“We are confident that we will be able to reach these targets by 2030, but we are ambitious to get there sooner; because that is what the planet needs and what our consumers are asking for.” — Christopher Davis, The Body Shop Read More...

Storytelling Has the Power to Eliminate Institutional Racism, Forever

Corporate America, through storytelling, can eliminate institutional racist policies and laws to create economic opportunities for African Americans; and hence, themselves. I urge every corporation to create storytelling programs to weave your employee/client/supplier base into a seamless diversity quilt. Read More...

Is your SDG Response Defensive, Selective or Holistic?

Take a minute to scan your last sustainability report’s CEO statement, and to peel back the glossy SDG infographics. Can you say, hand on heart, that your company’s current SDG response really is creating system-wide value? Read More...

How to Use Nature to Make Progress Across Several ESG Goals

Investors and shareholders leading the push for greater ESG performance recognize that ESG challenges are complex, evolving and nuanced. The Family Forest Carbon Program allows companies to address a range of critical ESG issues that benefit the environment and rural communities. Read More...

Upcoming Events