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Phin’s Food and Shelter Drive Needs Your Help to Benefit Those Affected by COVID-19

The social good relationship platform is donating its services in May and beyond in a bid to reach those affected by the crisis — and seeking corporate donors for the nationwide campaign.

In April, the team at Phin took up the challenge that founder and CEO KoAnn Skrzyniarz presented to the Sustainable Brands™ community — to take the lead in creating a future full of joy and delight. By May 1st, Phin had launched the Phin Food & Shelter Project.

Phin — a social good relationship marketing platform — is donating its services in full, and aligning with companies who want to be involved in a rapid response nationwide food and shelter drive to help people affected by the COVID-19 pandemic. 100 percent of corporate donations will go to vetted, frontline food and shelter project causes that are working to address the current and dire need across the US. 

Doug Lessing, founder and CEO of Phin, explained: "Phin does things differently, by giving individuals a Voice in the Choice — empowering them to make a difference in this overwhelming time."

The Phin platform allows companies to fund a donation and then share a link with their customers, who then choose which nonprofit receives the money. Lessing added: "We're working with companies that believe in two principles: the power of doing good, and the value of putting choice in their customers’ hands. Phin makes it easy for companies to reward their customers with the ability to make a real difference, today."

Corporate political responsibility: Lessons learned in 2024 and support for 2025 and beyond

Since 2021, the SB community has explored what it means for companies to use their political influence responsibly in an increasingly polarized world. What have we learned? Join us for an interactive "community café" to dive into this — as well as the Erb Institute's new CPR Decision Tool & Executive Conversation Guide and related case studies — Monday, Oct. 14, at SB'24 San Diego.

For more information about the program and how both companies and individuals can get involved, visit https://app.phinforgood.com/welcome/phinfoodshelter.