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Assets About Brand Strategy

Found 990 assets. Page 18 of 50.

Article
A Measure of Progress

In Henry Ford’s day, there was no term for environmentalist. But he had a goal of zero waste to landfill, just as we do today, based on his belief that nothing should be wasted. Those values still hold true at Ford. Currently, conversation is under... View More

Article
New BillerudKorsnas environmental product declarations show greenhouse gas emissions cut by 5–19 percent

IVL Swedish Environment Research has analysed the environmental impact of ten products from BillerudKorsnäs. The findings reveal that emissions of greenhouse gases have fallen by between 5 and 19 percent since the previous analysis in 2012. The prod... View More

Article
Nestle: Working towards our 2020 commitments

In 2017, Nestlé launched more than 1000 new, nutritious products and contributed to over 41,000 job and traineeship opportunities through its Nestlé Needs YOUth initiative. Furthermore, the company has reduced its greenhouse gas emissions by over 3... View More

Article
Conserving Water, Preserving Life

Knowing water is a critical resource that sustains life, Shaw takes significant measures to use it wisely. Troy Virgo, director of sustainability and product stewardship, details Shaw's commitment to conserving water and creating a better future. ... View More

Article
The Key to Authentic Engagement: Purpose Metrics that Matter

This is the sixth in a series of articles examining how business leaders and companies can transform their corporate culture in order to succeed in the midst of the impending Purpose Revolution. Find links to the full series below. ... View More

Article
Member Spotlight: Paulette Frank from Johnson & Johnson shares why healthy people need a healthy planet and what that means for businesses

Paulette Frank, vice president, EHS and sustainability at Johnson & Johnson, sat down with us recently to discuss her inspiration for tackling issues related to human and environmental health. Keep reading to discover why Paulette enjoys palm rea... View More

Article
Q&A: Dr. John Izzo on Creating Competitive Advantage in an Age of Social Good

Good products and profits have long been the hallmark of successful businesses, but in a shifting economic landscape these traditional metrics no longer hold up, as consumers, employees and investors are increasingly looking to corporations to act on... View More

Article
Trending: How Retailers, NGOs Can Engage Consumers to Catalyze Circular Economy

Businesses have a critical role to play in cleaning up the global economy, but it is consumers whole truly hold the key to achieving a more sustainable future. In a new report, PA Consulting Group shows that retailers can build customer loyalty — a... View More

Article
Working Conditions in Global Supply Chains: What and How to Measure

Despite decades of intense media and business attention, poor working conditions persist in global supply chains. Even Apple, recently announced yet again as the world’s most admired company by Fortune magazine, has struggled to address this issue.... View More

Article
UK Sustainability Sector Outstrips National Average for Job Satisfaction, Pay, Growth

Last week, new analysis from B Corp determined that companies using business as a force for good outperform those who don’t. Now, a study from the Institute of Environmental Management and Assessment (IEMA), an international professional body for e... View More

Article
Trending: Urban Farming, Insects Emerging as Cornerstones of Sustainable Food Future

With the world population projected to reach 10 billion by 2050, 70 percent more food will be needed, making sustainable food and agricultural solutions an imperative. Urban farming and alternative proteins are emerging as viable and intelligent appr... View More

Article
400+ Resolutions Show Investors Stepping Up to Tackle ESG Issues

As You Sow, the Sustainable Investments Institute and Proxy Impact have published an updated Proxy Preview report for 2018. The report offers a comprehensive look at more than 400 shareholder resolutions filed on environmental, social and sustainable... View More

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Trending: Sustainable, Ethical Supply Chains Continue to Gain Momentum

The complexity of global supply chains has made it incredibly difficult for businesses to effectively drive sustainable social and environmental change. However, new funding and accessible online resources are making it easier than ever for businesse... View More

Article
How to Coach Employees on Purpose

This is the fifth in a series of articles examining how business leaders and companies can transform their corporate culture in order to succeed in the midst of the impending Purpose Revolution. Find links to the full series below. ... View More

Article
New Transparency Initiative Aims to Boost Responsible Ship Recycling Practices

In a bid to increase responsible shipping practices, Forum for the Future and the Sustainable Shipping Initiative have launched the Ship Recycling Transparency Initiative (SRTI). The Initiative brings together key industry stakeholders to improve tra... View More

Article
2020 Targets Met Early

SAP’s latest Integrated Report, released today, sets it all out in black and white: In 2017, SAP cut its CO2 emissions by 55,000 tons year over year. That’s a whopping 14%. But even more important: At 325 kilotons, our carbon footprint is once ag... View More

Article
General Motors Expands Landfill-Free Efforts Globally

General Motors today announced an expansion of its industry-leading landfill-free program as all of the company’s manufacturing plants in Canada, Mexico and South America now recycle, reuse or convert to energy all waste from daily operations. With... View More

Article
Trending: Food Industry Says Sayonara to Single-Use Plastics

The war against single-use plastics rages on as even more brands rise to the challenge of creating a plastic-free future. Online food delivery companies Just Eat and Deliveroo are the latest businesses to hop aboard the sustainable packaging bandwago... View More

Article
Fast Company Recognizes CVS Health on 2018 World's Most Innovative Companies List

CVS Health (NYSE: CVS), the nation's largest pharmacy innovation company, was recognized today by Fast Company as one of the World's 50 Most Innovative Companies List for 2018. CVS Health was also honored as No. 7 on Fast Company's Top 10 Most Innova... View More

Article
L’Oréal Renewable Natural Gas Project Poised to Set New Industry Standard

Guided by its Sharing Beauty with All global sustainability program, beauty giant L’Oréal has revealed plans to achieve carbon neutrality by 2019 for all 21 of its US manufacturing and distribution facilities. ... View More

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