This is the SB.com 2.11.1 staging [] environment.
For our public web site, please visit SustainableBrands.com
SB'24 is happening this week! Can’t join the full event? — grab a One-Day or Activation Hub Pass!

Assets About Corporate Communications

Found 1241 assets. Page 37 of 63.

Article
Why Should Anyone Trust Your Brand?

Which brands do you really care about? Is there one you simply couldn’t do without? It’s a question that we rarely ask — so prevalent and dominant are companies and brands in our everyday lives. But while we’re dependent on the products and s... View More

Article
Report: Social Purpose Now a Key Driver in Canadians’ Purchasing Decisions

Nine in ten Canadians (92 percent) would switch brands if a different brand of a similar quality had a compelling social purpose, according to new research from Kin&Co. The firm’s new report — which looks exclusively at the Canadian market �... View More

Article
“A Family Company at Work for a Better World” Highlights SC Johnson’s Global Impact

New Tagline Demonstrates Company’s Longstanding Commitment to Improving the Environment, Leadership in Transparency and Improving Lives RACINE, Wis., April 23, 2018 – For the first time in nearly two decades, the company behind such ubiquitous an... View More

Article
Creating a #FashionRevolution: How to Campaign for Change

Proposing a new idea and convincing others of its validity is no easy task. Even more so when you’re dealing with complex issues such as supply chain transparency, or trying to shift the ‘take, make and waste’ model of the fashion industry to o... View More

Article
Kohler Waste Lab Exploring New Uses for Industrial Materials

In honor of Earth Day, Kohler Co. is showcasing its work to repurpose industrial waste materials via a Facebook Live panel discussion. The panel, slated for Monday, April 23 at 2:30 p.m. CDT, will feature KOHLER WasteLab associates talking about thei... View More

Article
‘Beauty in Real Life’ Campaign Makes Good on CVS Promise to Stop Altering Imagery

CVS Health continues to put its money where its purpose is. Following up on the promise it made in January to stop altering imagery for beauty products, the company’s retail division, CVS Pharmacy, has launched an advertising campaign, “Beauty in... View More

Article
Sustainable Brands Attracts Global Brand Leaders to Accelerate Business-led Change

P&G, Salesforce.org, Starbucks, Nestlé among companies showcasing initiatives in the Activation Hub at SB’18 Vancouver, June 4-7 SAN FRANCISCO, April 18, 2018 – Sustainable Brands® is evolving the concept of the traditional conference expo ... View More

Article
P&G Smashes 2020 Goals, Raises the Bar with 'Ambition 2030'

The Procter & Gamble Company today announced it has achieved many of its 2020 environmental sustainability goals, has plans in place to meet the rest and has established new, broad-reaching goals for 2030. ... View More

Article
Achieving Certification as Largest B Corp™ in the World and Unveiling New Name: Danone North America Celebrates First Anniversary with Two Major Milestones

Building on Danone's long-term commitment to balancing financial success with social and environmental responsibility, its U.S. subsidiary, formerly known as DanoneWave, commemorates its first anniversary by announcing the achievement of becoming the... View More

Article
Sustainable Brands and Pixelis Announce Pan-European Conference Partnership

SAN FRANCISCO, April 10, 2018 - Sustainable Brands® recently announced a strategic partnership with Pixelis, a branding agency based in Paris, France committed to design, innovation and sustainability. Sustainable Brands has partnered with Pixelis t... View More

Article
Trending: Unilever, Co-Op, Waitrose Unveil ‘Clear’ Plastic Alternatives

Amidst a wave of negative public opinion on plastics and the waste associated with it, several companies have responded with commitments to reduce single-use plastics, combat marine plastic pollution, and support startups with ... View More

Article
Hershey Using ‘Cocoa for Good,’ Investing $500M to Support Farming Communities

The Hershey Company has announced a new comprehensive strategy for cocoa sustainability with an emphasis on addressing pressing issues facing cocoa-growing communities such as poverty, poor nutrition, at-risk youth, and vulnerable ecosystems. Cocoa F... View More

Article
3 Approaches to Building Customer Trust Through Transparency

In February, KFC in the United Kingdom had a bit of an issue — it ran out of chicken. ... View More

Article
Icebreaker Aims to Prove Its Apparel Is ‘Made Different’ with New Transparency Report

Outdoor apparel brand Icebreaker has reinforced its commitment to the use of natural fibres and sustainable production with the launch of its inaugural Transparency Report: Made Different. Touting it as an industry first, the report gives readers a f... View More

Article
Q&A: Pure Strategies on 20 Years in the Sustainability Trenches

This month, Pure Strategies celebrates 20 years of providing sustainability consulting to companies such as Stonyfield Farms, Ben & Jerry’s, Seventh Generation and Walmart. Its team has been helping to build leading strategies, improve products... View More

Article
Overcoming Complexity: The Perennial Challenge in Sustainability-Led Behaviour Change

We’re increasingly living in a world of purpose-led brands, as growing numbers of consumers are more interested than ever in the “big world” issues related to the products they buy, and how they use them. And yet, when it comes to the sustainab... View More

Article
The Key to Authentic Engagement: Purpose Metrics that Matter

This is the sixth in a series of articles examining how business leaders and companies can transform their corporate culture in order to succeed in the midst of the impending Purpose Revolution. Find links to the full series below. ... View More

Article
P&G, Nat Geo Shed Light on Global Water Crisis in New Documentary

One in 10 people around the world lacks access to clean drinking water, yet the majority of US consumers are unaware of the extent of the global water crisis, new research from Procter & Gamble (P&G) shows. ... View More

Article
CDP Identifies Gap Between Corporate Intention, Action on Tackling Climate Risks

A new report from CDP and the Climate Disclosure Standards Board (CDSB) shows a gap between the way companies identify climate-related risks and opportunities, and how they are preparing to tackle them. ... View More

Article
Report: Businesses Failing to Develop Leaders Equipped for Social, Environmental Threats

Are businesses ready to respond to the existential threats posed by social and environmental issues such as wealth inequality and climate change? Not yet, it seems. A new report from the University of Cambridge Institute for Sustainability Leadership... View More

Upcoming Events

Wednesday, April 30, 2025
External Test 2
External Event
More Information

Wednesday, April 30, 2025
test Nova Webinar
Webinar
More Information

Thursday, May 22, 2025
Test Member Discussion Grtoup
Member Event