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Latest News

Fashion Is Still Rife with Greenwashing; But There Is a Bigger Picture for the Guilty Brands

Many would also argue that the fashion industry is not being judged harshly enough and gets away with a lot. But there are steps in the right direction and nuances within sustainability ‘misses’ which, if built on, will generate needed momentum. Read More...

Mass Marketing, No More – Effective Brand Communication Must Be Made to Measure

Marketers, this one’s for you: Just a few pearls of wisdom dropped on day two of Brand-Led Culture Change — including understanding and eliminating microaggressions, the secret sauce of shareable content, what matters to each target demographic, and rethinking assumptions of who the ‘sustainable consumer’ could be. Read More...

3 Key Traits Employers Must Adopt to Succeed in the New World of Work

Work for Impact — a talent acquisition platform that attracts and uplifts underserved jobseekers around the world yearning for greater purpose in employment — is a model for purpose-driven companies to emulate. Read More...

A Riddle, Wrapped in a Mystery, Inside an Enigma: New Insights, Approaches to Brand-Led Culture Change

Creating meaningful consumer behavior change remains a ‘white whale’ for Purpose-driven brands. Here, we hear a behavior-first approach to changing culture, needed paradigm shifts for regenerative leadership, and the latest research on meaningfully connecting with dithering consumers. Read More...

Call for Entries: FSC Leadership Awards Recognize Excellence in Forest Sustainability

With responsible forestry, natural climate solutions, regenerative building practices and consumer demand for environmentally responsible products at the forefront, FSC is inviting companies to showcase their leadership and inspire others to raise the bar. Read More...

P&G Unveils New Strategy to Help Address Global Water Crisis

The company’s expanded commitment includes a first-of-its-kind goal to restore more water than is consumed during use of P&G products in two high-water-stressed metropolitan areas. Read More...

Brand-Led Culture Change: A Primer on the Holy Grail of Today’s Purpose-Driven Brands

On day one of Brand-Led Culture Change, brands, retailers, trend watchers and behavioral and cultural design experts examined the role and power of consumer-facing companies to create the socially and environmentally prosperous world we want to live in. Read More...

Study: Employees Demanding More Meaning from Their Work Than Pre-Pandemic

New report from Allison+Partners, Carol Cone ON PURPOSE and The Harris Poll finds the C-Suite recognizes the imperative for organizational Purpose; yet, lack of alignment across functions threatens impact. Read More...

Finding New Within the Old: Innovating to Advance the Circularity of Plastic

Rather than focus solely on plastic alternatives, we must consider the full lifecycle of materials to see the benefits of circularity. Three technologies are surfacing as viable solutions to increase plastic’s circularity with low-carbon performance at the core. Read More...

New Traceability Playbook Aims to Accelerate Sustainable Transformation of Fashion Supply Chains

The open-source playbook from TrusTrace, Fashion Revolution and Fashion for Good offers a one-stop guide for fashion brands wanting to fulfill on the new business imperative for transparency. Read More...

‘2030 Forecast’ Aims to Promote Climate Literacy, Empower Consumers to Shape Their Climate Future

Weekly emissions data from Sweden’s energy, industry, road transportation and domestic aviation — used to track Sweden’s path towards 2030 emissions-reduction goals — are being displayed on digital billboards throughout Stockholm. Read More...

Fashion’s Supply Chain Visibility Comes Into Focus

It remains to be seen whether the SEC’s proposed climate-disclosure rules will go into effect; but with the EU bringing in sustainable textile regulations and states passing laws on supply chain due diligence, increased scrutiny over the climate impacts of brands and retailers will continue to grow. Read More...

Norwegian Startup Lighting the Way for Sea Change in Renewable Energy Solutions

Sunlit Sea’s prefabricated, floating solar panels optimize longevity, power production and safety, whilst taking a fraction of the time and cost to install. Read More...

Rise in ‘Balance Sheet Activism’ Swells CNote’s Community Investment Platform to $300M

Apple, Netflix, Xylem and others are putting corporate cash to work in financially underserved communities by moving money to CDFIs, LID credit unions and MDIs throughout the US. Read More...

Uyghur Forced Labor Prevention Act Mandates Supply Chain Due Diligence

The law is a direct response to the widespread, well-documented reports of crimes against humanity in the Uyghur regions — and the fact that the reactions from most global brands to the issue have been, to put it lightly, disappointing. Read More...

Digital Verification Solutions for Carbon Markets Could Fast-Track Climate Action

A recent Innovate4Climate workshop focused on technology’s role in improving carbon accounting verification processes. SustainCERT and INFRAS explored how digitization will revolutionize emissions-reductions verification in both voluntary and compliance markets. Read More...

It’s 2022: Are Companies Walking Their Talk on Racial Equity?

JUST Capital’s 2022 Corporate Racial Equity Tracker reveals progress in key areas; but companies have a long way to go toward implementing meaningful actions that help fundamentally advance racial equity. Read More...

Why Innovative Partnerships Are Crucial to a More Sustainable Food Industry

R&D is the engine room of all businesses, not just tech companies — playing an instrumental role in generating the ideas that will transform our food system in a way that can sustain both people and planet. Read More...

Appalachian Botanical Is Growing Opportunity in West Virginia

The company — committed to sustainable agriculture and a truly inclusive approach for creating economic opportunity for the people of Boone County, West Virginia — has been growing lavender and raising bees on reclaimed coal mine soil since 2019. Read More...

Groupe Rossignol CEO Offers Measured Hope About the Future of Winter Sports

The leading ski and snowboard maker is a case study in outdoor economy resilience amid several unknowns — including climate change. CEO Vincent Wauters is committed to working with competitors for the greater good. Read More...

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