At P&G, sustainability means making every day better for people and the planet through how we innovate and how we act.
What if 15 of the biggest Fast Moving Consumer Goods (FMCG) companies decided they really wanted to change the world? How would they go about communicating their sustainability commitments to the millions of consumers they need to persuade to live mo... View More
Consumer goods giant Procter & Gamble has made a qualified commitment that 90 percent of its packaging will be recyclable by 2020. The commitment came the day before an October 14 vote on a shareholder proposal filed by shareholder advocacy group... View More
Procter & Gamble just announced expansion of its sustainability goals with ambitious new initiatives for 2020 aimed at water conservation and product packaging. But when you’re a company as big, old and sprawling as the Cincinnati-based consume... View More
DuPont and Procter & Gamble (P&G) have announced a collaboration to use cellulosic ethanol in North American Tide® laundry detergent, an industry first. Tide Cold Water will be the first brand in the world to blend cellulosic ethanol in a sc... View More
For the NFL to rebuild trust with women in the wake of the ongoing domestic violence debacle, and repair its bruised brand image, Commissioner Roger Goodell will need to do more than apologize, beef up education programs and promise to do better. To ... View More
Institutional investors representing over half a trillion dollars in assets under management are calling on four major palm oil producers to adopt an immediate moratorium on deforestation and join the growing effort within the industry to establish t... View More
The gender divide starts young in our society, with boys and girls generally encouraged to adopt a standard set of acceptable behaviors and preferences from an early age. But a number of companies have recently begun to encourage young girls and wome... View More
Separating sustainable sources from non-sustainable sources in the production of palm oil and palm kernel oil is highly complicated, but Procter & Gamble is attempting to address the problem as part of its recently upgraded commitment to a zero-d... View More
Procter & Gamble and the Human Needs Project (HNP), an NGO dedicated to providing basic and empowerment services to meet everyday human needs, are today launching a sustainable community center in Kibera, the largest slum in Africa and one of the... View More
Looking to increase availability of cost-competitive renewable energy to run their businesses, this week 12 leading US companies signed the Renewable Energy Buyers’ Principles, created by the World Wildlife Fund (WWF) and the World Resources Instit... View More
Today, a group of public interest organizations called on Walmart and the eight other companies involved in the recently launched $100M “Closed Loop Recycling” loan fund, to instead support proven policies to boost recycling, such as extended pro... View More
Today, Walmart joined forces with CEOs from more than a dozen global companies — including Kellogg, P&G, Monsanto, Campbell Soup, PepsiCo, General Mills and the Dairy Farmers of America — to sign new commitments that accelerate innovation in ... View More
We all know climate change and pollution are beginning to wreak havoc around the world in a variety of ways. In tropical and Mediterranean areas, higher oceanic acidity and warmer temperatures in recent years have created, among other things, a proli... View More
In earlier articles, I asked whether consumers will back up brands that makes decisions “because it’s the right thing to do” over pure profit motives.My bet is that these decisions will be rewarded by consumers as it become more normal for comp... View More
After a recent rash of new commitments from a number of its fellow consumer goods giants and a number of not-so-subtle hints from Greenpeace (including a high-profile protest at the company’s Cincinnati headquarters last month), Procter and Gamble ... View More
In 1988, my antenna tweaked toward an emerging trend soon to be called ‘green consumerism.’ A hole in the ozone layer was discovered over Antarctica, nightly newscasts tracked the daily wanderings of the Mobro garbage barge, and air pollution cl... View More
We all know that Corporate Social Responsibility (CSR) has become an essential piece of the puzzle for any successful organization, no matter its size. We also know that many companies go to great lengths to do meaningful charitable work that actuall... View More
When wrestling with the attitude-behaviour gap and grappling with the emotional and often-irrational nature of the human animal (aka any of your business's stakeholders), you’ll need all the help you can get. Whether you’re crafting a communicati... View More
Longtime rivals ConAgra Foods and Procter & Gamble have teamed up to help Feeding America tackle the ongoing issue of childhood hunger in the US with the 2014 Child Hunger Ends Here campaign, through which the companies hope to help donate up to ... View More
Palm oil certainly is a hot topic right now: NGOs including Greenpeace and WWF have continued to raise awareness of the destructive nature of the palm oil industry and the devastating effects it has had on wildlife and their rainforest habitats, most... View More