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25 Brand Leaders Share Lessons Learned from Remaining True to Purpose

A new ebook compiles insights from dozens of interviews with business leaders from the Purpose 360 podcast. The ebook is designed to be easily shared with colleagues, to help advance discussions about purpose into actionable strategy and practice. Read More...

‘Shipageddon’ Isn’t Just About Deliverability — It’s About Sustainability

The impacts of shipageddon will extend far beyond the processing of the glut of holidays packages. Are companies prepared to fulfill the surge in orders? And are packaging companies ensuring both product safety and the planet’s longevity? Read More...

New Guidelines, 2020 Brand Audit Aim to Finally Move the Needle on Corporate Plastic Stewardship

Since scientists first raised the alarm about plastic pollution in the environment, brands have been slow to respond. Will the 2020 Brand Audit and new plastic-stewardship guidelines help accelerate an overdue shift away from single-use plastic? Read More...

Bid Adieu to This Dumpster Fire of a Year! The 2020 SB Holiday Gift Guide

No offense, 2020 — but it is high time we put you to bed and look toward the future. After the year we’ve had, we all deserve a little pampering — and so do the makers of these thoughtful, ethically made products … Read More...

3 Lessons for Brands on How to (Credibly) Drive Social Change

The most creative marketers bring their passion to help brands drive positive change. But what does that actually look like? Here are three key takeaways for marketers looking to stay relevant in a changing world, and take a stand for good.  Read More...

Sustainability and Healthcare: Transformational Work During a Global Pandemic

Shaw is spotlighting organizations making a positive impact through initiatives that support the wellbeing of people and the planet. Here, we discuss a new sustainability initiative led by three of the most influential organizations working to transform health care: Health Care Without Harm, Practice Greenhealth and Greenhealth Exchange. Read More...

McDonalds’ McPlant Burger and the Evolution of the ‘Purpose Wash’ Debate

To be effective, sustainability and purpose work should create positive business change, not positive media stories. They are management tools, not PR initiatives. So, should brands stop communicating until they’ve got something concrete to say? Read More...

Brewed Responsibly: How Smart Craft Brewers Are Cleaning Up Our Favorite Beverage

The immediate future offers a financial challenge for most brewers and distributors; but everyone from craft brewers to large factories can increase sustainability and protect their bottom lines through process efficiencies, more nimble supply chains and smart recycling solutions. Read More...

Busting Myths About Biodiesel’s Environmental Impact

Debate about whether biofuels are environmentally friendly goes on — especially around land use. At issue is whether the amount of land available for agricultural production can support the growing global population’s demand for both food and fuel. Read More...

3 Advances in Sequestering Carbon in the Built Environment

The ability to not only eliminate greenhouse gas emissions, but actually sequester carbon, would transform buildings from net negative to net positive entities. Here, we examine several approaches making this possible. Read More...

The Moment of Truth for Urban Mobility Decarbonization Is Upon Us

Urban mobility has continued to evolve along with humans’ changing need for transport. Here are a few emerging technologies, public-private partnerships and city design initiatives fueling the transition to a sustainable future for urban mobility. Read More...

Murals Honor the Farmers Behind Our Favorite Products, Benefits of Fair Trade

The murals were part of a Fairtrade America campaign during October for Fair Trade Month, to raise awareness of Fairtrade’s positive impacts. Shoppers voiced their choice for Fairtrade and won various Fairtrade prizes. Read More...

Corporate-Backed Tech Accelerator's Innovation Ecosystem to Foster Climate Solutions

Backed by 9 corporate giants representing $3T in market cap and 9 investor partners with $2B in assets, the D3 tech accelerator will help commercialize and scale an inaugural cohort of almost 50 climate-innovation startups. Read More...

Research: In a Post-COVID 2021, Fashion Will Trend Toward Sustainability

Based on research conducted by the U.S. Cotton Trust Protocol in 2020, here are three trends we can expect from the apparel industry — as we emerge from COVID-19 and toward a more sustainable future. Read More...

How Saas Startups Are Reshaping Social Equality in Tech

The tech sector can, and should, be the leader at showcasing the advantages of diversity. In many ways, we are all limited by the tools that we use. The cloud is enabling companies to overcome many barriers that were, until recently, impenetrable.  Read More...

Ahead of Black Friday, Brands Join Fight Against Paper Packaging Problem

22 more brands have joined Canopy’s Pack4Good campaign to greatly reduce the three billion trees cut down every year for paper packaging. Read More...

Combatting Food Insecurity Takes More Than a Village

As Congress signs off for Thanksgiving, roughly 12 million Americans could soon lose jobless benefits. The hope is that people and companies continue to step up; government programs continue, and the flexibility the food supply chain has gained during COVID will enable a nimbler switch to accommodate future need. Read More...

IKEA, Unilever Sowing More Seeds for a Plant-Based Food Future

With the global plant-based meat and foods markets growing like a tsunami, it’s no wonder that more and more global food companies are positioning themselves to ride the wave. Read More...

Is Black Friday Dying? Consumers Say They Want to Spend Less This Holiday Season

New GlobeScan research found that 77% of consumers are interested in choosing products that last longer, and 53% said they were interested in buying fewer things, in general. But there remains a gap between intention and action. Read More...

Trending: H&M, Houdini Eliminating More Waste from Fashion

H&M’s latest collection includes garments made from recycled metals; circular, bio-based fabrics and food waste; while Houdini Sportswear has open-sourced the design of its Mono Air Houdi, to guide the industry toward further circularity. Read More...

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